Pragmatic Director in Data & AI - Coolblue, DPG Media, DEGIRO, Bynder
Problem
Most companies don't innovate based on the right insights.
Growth starts with data and an obsession over the ''why''. Product development and growth need the right people who support decision making: Data + Psychology.
Outcome
Coolblue: Saved €15 million per year on payment costs
DPG Media: 6% conversion increase on 100 million visits per quarter
Bynder: Saved 1.2 million on Cloud Data Infrastructure
DEGIRO: built the growth and analytics team.